The reigning Heisman Trophy winner is the poster boy for Crimson Tide NIL as Bryce Young is the highest-valued college athlete according to On3Sports NIL Valuation. He was the center of attention last summer as Saban claimed he had earned $1 million prior to taking a snap as the Crimson Tide starting quarterback.
The 5-star cornerback cited the rich tradition of HBCU's and the chance to be coached by Deion Sanders, many have speculated that a lucrative NIL deal was the game-changing circumstance that led to Hunter's surprise flip.
On Tuesday evening at the Team Focus event in Mobile, Alabama head coach Nick Saban announced that his players made more money in college football than any other college roster despite the program not having an NIL collective in place.
Alabama rising redshirt senior offensive lineman Emil Ekiyor has recently announced partnership with Samaritan's Feet for a charitable NIL deal. The veteran offensive lineman is partnering with the non-profit organization to provide 25,000 shoes for kids four to 14 years old in Alabama.
Alabama freshman cornerback Kool-Aid McKinstry announced this week on his social media accounts a partnership with Bojangles. McKinstry, who was recently named to the SEC All-Freshman team, announced the return of the Bojangles Supremes.